Digital Marketing is a discipline composed of a set of strategies and actions that are developed to promote and sell a product or service.
Marketing encompasses the study and analysis of both the market and consumers. It also evaluates the most recommended business procedures to offer a product or service, capture the consumer’s attention and achieve their loyalty with the brand or company.
Being present on the Internet has become a business necessity. Digital advertising is part of digital marketing strategies, with this area encompassing much of the effort. Digital advertising is a tool for the promotion and dissemination of goods and services through the Internet.
What exactly is meant by digital advertising? How many types of digital advertising are there? What type of ad is right for my company? How can I advertise on social networks? At OK Marketing we answer all these questions and much more.